Search results

Transformative learning experiences can expand individual personal and professional capacity. In this work, the meaning and significance of individual growth is viewed through the lens of public value, focusing on the connection between person and place. This chapter details how Nuffield International Farming Scholars perceive public value contributions stemming from their individual development and subsequent engagement in civic life and community development. Voices of program participants provide insight on capacity building experiences as part of sustainable community development efforts, and how perceived outcomes for individuals such as professional and personal benefits, post-program engagement, and a sense of reciprocity are motivators leading to public value contribution.

This chapter explores the role of colleges and universities supporting regional and national economic development with emphasis on leveraging innovation and entrepreneurship. Key focuses for economic development support from higher education include human resources development, technical assistance, capacity building, economic research and analysis, research, technology transfer, and new business development.

Today’s society is plagued with a myriad of sustainability-related issues such as poverty, climate change, environmental disasters, shrinking biodiversity, eroding of potential food-producing systems, disease and choking urban population. The nature of the problems requires societies to work collectively to find a solution to end such issues. Research is needed along with a supportive, functional and cohesive leadership across disciplines, sectors and organizations. Sustainability is the strategic imperative that one cannot keep ignoring any longer and time has come to build the momentum toward excellence, quality and reengineering. Institutions of higher education should work as equal partners in this journey toward sustainable development. World’s leading international agencies are promoting and stimulating the intellectual debate toward incorporating sustainability in main stream education with the help of thought leaders. The effort will help learners to take informed decision and responsibility toward creating environmental integrity and economic welfare for all. This volume talks about innovative pedagogy and learning methods that address the current scenario and offer solutions to meet them. The case studies and approaches written by various authors from Malaysia to Australia talk about curriculum development and integrating sustainability with the core philosophy of the university. The authors have elaborated how leadership education needs to innovate for dealing with the current sustainability challenges. This volume is topical and comes at the right time when there is a heightened interest in sustainability education across the globe.

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.

Briefly reviews previous literature by the author before presenting an original 12 step system integration protocol designed to ensure the success of companies or countries in their efforts to develop and market new products. Looks at the issues from different strategic levels such as corporate, international, military and economic. Presents 31 case studies, including the success of Japan in microchips to the failure of Xerox to sell its invention of the Alto personal computer 3 years before Apple: from the success in DNA and Superconductor research to the success of Sunbeam in inventing and marketing food processors: and from the daring invention and production of atomic energy for survival to the successes of sewing machine inventor Howe in co‐operating on patents to compete in markets. Includes 306 questions and answers in order to qualify concepts introduced.

Recent research has demonstrated that people are more likely to engage with fatty food content online. One way health advocates might facilitate engagement with healthier, calorie-light foods is to alter how people process food media. This research paper aims to investigate the moderating role of viewer mindset on consumer responses to digital food media.

Two experiments were conducted by manipulating the caloric density of food media content and/or one’s mindset before viewing.

Results show that the relationship between nutrition and engagement is moderated by consumer mindset, where activating a more calculative mindset before exposure can elevate social media engagement for calorie-light food media content.

These findings contribute to the domain of obesogenic digital environments and the role of nutrition in consuming food media. By examining how mindsets interact with affective evaluations, this work demonstrates that a default mindset based on instinct can be shifted and thus alter subsequent behavioral intentions.

This work provides insight into what can boost the visibility and engagement of healthy food content on social media. Marketers can help promote healthier food media by cueing consumers to think more deliberately before exposure.

This research builds on recent work by demonstrating how to boost engagement with healthy foods on social media by cueing a more thoughtful mindset.