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Book part
Publication date: 6 September 2019

Susan A. Andrzejewski

Innovation drives new product development, novel approaches to our professional and personal lives, and entrepreneurial activity in our communities. Women entrepreneurs are…

Abstract

Innovation drives new product development, novel approaches to our professional and personal lives, and entrepreneurial activity in our communities. Women entrepreneurs are increasing in numbers and are becoming more visible across myriad domains. A growing number of scholars are focusing on better understanding women entrepreneurs’ unique approach to developing an entrepreneurial enterprise. However, the research suggests that entrepreneurship is still (mis)perceived as being traditionally masculine, with the number of men outnumbering the number of women entrepreneurs. Using a model of innovation consisting of the three distinct tasks of idea generation, idea promotion, and idea realization (Janssen, 2000; Scott & Bruce, 1994), this chapter explores the influence of gender on these various domains, followed by suggestions for future research and practical implications for women entrepreneurs today.

Details

Go-to-Market Strategies for Women Entrepreneurs
Type: Book
ISBN: 978-1-78973-289-4

Keywords

Content available
Book part
Publication date: 6 September 2019

Abstract

Details

Go-to-Market Strategies for Women Entrepreneurs
Type: Book
ISBN: 978-1-78973-289-4

Article
Publication date: 5 February 2021

Elaine Wallace and Isabel Buil

This study aims to present a typology of Facebook followers of charities, drawing on theories of value co-creation, impression management and conspicuous donation behavior.

Abstract

Purpose

This study aims to present a typology of Facebook followers of charities, drawing on theories of value co-creation, impression management and conspicuous donation behavior.

Design/methodology/approach

Data from 234 students based in an Irish University and 296 adults in the USA were subjected to cluster analysis.

Findings

Four segments were identified, common to both samples. Quiet donors are less likely to engage with a charity on Facebook, yet they may donate to the charity. They follow a charity if it offers intrinsic meaning, and they quietly donate money. Facebook expressives mention charities on Facebook to impress others, but have low intention to donate. Following the charity on Facebook is a means to virtue signal, but it helps to spread word of mouth. Friendly donors are active on social media and engage with charities on Facebook when there is personal meaning, and they will donate. Following the charity offers them intrinsic value, and their Facebook mentions promote the charity online. Finally, dirty altruists are motivated by a desire to help, but also to impress others. They will donate, but they will ensure to highlight their good deed on Facebook, to virtue signal.

Originality/value

The study contributes to the literature investigating individuals’ motivations to connect with charities through social media and suggests value co-created by types of charity followers on Facebook.

Details

Journal of Services Marketing, vol. 35 no. 4
Type: Research Article
ISSN: 0887-6045

Keywords

Article
Publication date: 1 March 2015

Jill M. Gradwell, Misty Rodeheaver and Robert L. Dahlgren

From labor conditions to public health and environmental justice, globalization has created an increasingly complex web of issues surrounding human rights. Research in social…

Abstract

From labor conditions to public health and environmental justice, globalization has created an increasingly complex web of issues surrounding human rights. Research in social studies education points to adolescents’ intrinsic curiosity when engaged in these multiple issues, as well as their idealistic thirst for involving themselves in social progress campaigns. Many students desire involvement and believe in the importance of human rights education within the formal educational setting, especially within social studies curriculum. We report the findings from a qualitative study conducted during a two-week intensive summer institute on human rights and genocide studies in western New York in the summer of 2011. In our study, we found while student participants felt empowered by the institute and their desire to take action was heightened during the experience, they questioned the disconnect between the genocide and human rights education in the Institute and the human rights education they experienced in their social studies classrooms. In comparing the two, they wished there were more authentic learning experiences and a higher level of academic rigor in their social studies classes. Although the New York State curricula, at the time of the study, included human rights education related topics, the interviewed student participants did not recognize its presence and felt human rights education is not a prevalent part of the enacted public school curriculum.

Details

Social Studies Research and Practice, vol. 10 no. 1
Type: Research Article
ISSN: 1933-5415

Keywords

Abstract

Details

Leisure Lifestyles
Type: Book
ISBN: 978-1-80117-600-2

Content available
Article
Publication date: 12 September 2008

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Abstract

Details

Pigment & Resin Technology, vol. 37 no. 5
Type: Research Article
ISSN: 0369-9420

Article
Publication date: 9 February 2015

Csilla Horváth and Marcel van Birgelen

This article investigates the role that brands play in influencing the behavior and purchase decisions of compulsive buyers and whether this role differs for noncompulsive buyers…

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Abstract

Purpose

This article investigates the role that brands play in influencing the behavior and purchase decisions of compulsive buyers and whether this role differs for noncompulsive buyers, resulting in four research propositions.

Design/methodology/approach

In-depth interviews, conducted with ten compulsive and ten noncompulsive buyers, reveal several interesting differences between the groups.

Findings

The findings reveal several interesting differences between compulsive buyers and noncompulsive buyers. Noncompulsive buyers seem to appreciate and focus mainly on functional benefits of branded products and avoid buying unbranded products, whereas compulsive buyers value emotional and social benefits but often decide to buy “more and cheaper” items to achieve variety in their purchases. Noncompulsive buyers develop brand trust in, attachment to and higher willingness to pay for their favorite brand than for other brands, whereas compulsive buyers even struggle to name a favorite brand. Furthermore, compulsive buyers engage in more brand switching than noncompulsive buyers.

Research limitations/implications

While this research provides the first, in-depth findings, a large-scale survey research is called for to provide statistically valid tests of the authors ' propositions.

Practical implications

The findings indicate that compulsive and noncompulsive buyers seek different benefits of brands. Stressing the good quality should be particularly effective for noncompulsive buyers, whereas compulsive buyers will be triggered more effectively by claims about the emotional benefits. This finding has obvious implications for brand communication strategies but also raises an important ethical dilemma. The findings further indicate that compulsive buyers react to branded products in ways that may hurt brands with high brand equity. These, therefore, have an incentive to help compulsive buyers overcome this problem, rather than encouraging them in their buying behavior.

Social implications

Considering the harmful effects of compulsive buying behavior on a person’s well-being, manufacturers and retailers should take corporate social responsibility in this situation and help society deal with it, using both proactive and reactive methods. For example, to facilitate the early identification of this type of behavior, retailers might stimulate customers to think about their purchasing motivations and inform them about the risks of compulsive buying. They could initiate the development, support or sponsorship of a “Shop Responsibly” campaign to help customers avoid such buying behaviors. Not only would these efforts increase customer satisfaction and loyalty, but they could boost the public image of the firm as a responsible organization that cares for societal well-being.

Originality/value

This is the first study to investigate how compulsive buyers approach brands and whether they approach brands differently from noncompulsive buyers. It can draw attention to and encourage future research in this important area.

Details

European Journal of Marketing, vol. 49 no. 1/2
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 14 September 2023

Jooh Lee, Kyungyeon (Rachel) Koh and Eunsup Daniel Shim

This study investigates the empirical association between environmental, social and corporate governance (ESG) performance and top executive compensation in the US financial…

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Abstract

Purpose

This study investigates the empirical association between environmental, social and corporate governance (ESG) performance and top executive compensation in the US financial services industry. Considering that financial firms can inflict systemic shocks across the economy, it has been argued that they must conduct ethical and sustainable business in accordance with ESG principles. This study examines whether ESG efforts are beneficial to managers.

Design/methodology/approach

The authors use CEO compensation and ESG performance ratings data for all US financial firms (SIC 6000–6799) from 2015 to 2019. Employing fixed effects regressions, the authors test whether lagged ESG performance is related to CEO compensation, after controlling for other firm characteristics such as size, financial performance, leverage and CEO stock ownership.

Findings

The authors find that lagged ESG ratings are strongly associated with all forms of compensation. An increase of one standard deviation in the composite ESG rating is associated with a 14%–16% increase in the total pay. Among the three ESG pillars, only S (social) and G (governance) exhibit persistent and significant associations with both short- and long-term executive pay. The authors also document the significant moderating effects of ESG on the relationships among firm performance, size, leverage, ownership and executive pay, identifying how ESG is associated with compensation.

Originality/value

The authors conclude that managers receive ESG incentives implicitly and explicitly. The novel finding of direct and indirect associations between ESG and top executive compensation contributes to the growing ESG literature on the financial sector and ongoing debate about the explicit inclusion of ESG targets in compensation design.

Details

Managerial Finance, vol. 50 no. 1
Type: Research Article
ISSN: 0307-4358

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