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This chapter explains the “reason” and “procedure” of research. It also pertains to the substances of undertaking research including hypothesis building, conceptual framework, and theory advancement. It is intended to serve as a fundamental resource to equip the researcher with a manual for research.

The introductory paper begins with the issue about the relevance of research in management. It emphasizes the need for scholars to adopt methodologies best suited to the research problem of their choice. This paper contains sections on the nature of management research, dominant research paradigms, the methodological domain, quantitative versus qualitative research, and triangulation in using multiple methodologies. The paper provides a background to the purpose of the book and summarizes in brief the purpose of each the subsequent papers.