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The present study examines the antecedents of learned helplessness, i.e. intrinsic and environmental constraints and consequences, i.e. intention to travel and expectation in the context of people with disability (PwD) tourism context by applying the “Theory of Learned Helplessness”.

The survey method was used to gather data from 209 physically disabled people who had visited/traveled to any tourist destination in the past twelve months. Structural equation modeling technique was used to analyze data.

The findings reveal that intrinsic and environmental constraints positively influence learned helplessness. Consequently, learned helplessness negatively effects intention to travel and positively affects expectation of PWD tourist' toward a travel destination. Furthermore, learned helplessness contributed as a mediator between intrinsic constraints and intention to travel toward a tourist destination.

Even though the body of literature on associations studied pertaining the conceptual lens of learned helplessness is widely recognized, there is dearth of literature investigating the connections between travel constraints, learned helplessness, PwDs intention and their expectation in travel destination context.

This research aims to examine how consumer minimalism (CM), self-conscious feelings (such as consumer guilt (CG) and consumer pride (CP)) and the inclination to use rental services interact. It also looks at how attitudes toward pro-environmental advertisements affect these relationships as a moderator, recognizing the importance of pro-environmental advertising in influencing consumer behavior.

This study employed a quantitative methodology to investigate the aforementioned associations. Survey questionnaires are used to collect data, which is then analyzed using AMOS 25 and Process Macro to generate meaningful insights.

The findings indicate that the willingness to use rental services is directly associated with CM, while self-conscious emotions (SCEs) play the role of a mediator in this relationship.

It is essential to recognize the limitations of this study. There may be other variables at play, but the research focuses on SCEs (CG and CP) and their role as mediators. The findings must be interpreted based on the selected research methodology and sample size. Future research could investigate additional variables and enlarge the sample size to increase generalizability.

Targeted marketing can leverage CM, SCEs and willingness to use rental services. Recognizing the moderating effect of attitude toward pro-environmental advertisements can help create more effective campaigns promoting environmental behavior.

Underpinned by SCEs, the current study is one of the initial studies to explain how CM encourages responsible environmental behavior through access-based consumption models.

Existing research lacks a comprehensive understanding of the individual factors that may transform an “ordinary” customer into an active participator in the service innovation process and/or the situational factors that determine a customer's participation in any stage of the service innovation process. The purpose of this paper is to fill these research gaps by developing and validating a conceptual framework on CPSIB in the Indian hotel industry by using smartphones to access SNS apps.

A cross-sectional survey design method was used in this study to collect representative samples with greater response rates. The target population included in this study were hotel guests of all of the star category hotels in New Delhi who had earlier experiences of staying in star category hotels. Structured questionnaire was formulated, which was later pre-tested to confirm its reliability and validity. Out of 400 questionnaires, 348 usable responses were obtained.

This research examines CPSIB in the Indian hotel industry using SNS smartphone apps. It confirms that user innovativeness and perceived trust in the service provider determine customers' participative service innovation behavior, which further results in positive adoption intention via SNS smartphone apps.

This research provides valuable insights into the hotel industry, specifically in the context of India. However, it has a few limitations that must be taken into account when generalizing its results.

First, investigating the key antecedents and consequences of CPSIB has important implications for marketing practitioners. Moreover, it was observed that hotel guests with higher innovativeness and trust in the service provider would show positive participative service innovation behavior toward innovating new services along with the hotel service providers, which may result in a positive adoption intention toward the newly developed services. Second, hoteliers should integrate hotel guests into hotel service innovation via the use of SNS smartphone apps.

This research conceptualizes that user innovativeness is a driving factor for CPSIB that may further generate a positive adoption intention toward newly developed services.

To the best of the authors’ knowledge, only a very few studies have tested the interrelationships between individual factors and customer participation behavior in the mobile technology-mediated service ecosystem simultaneously. Furthermore, research examining the individual and situational factors influencing CPSIB and adoption intention towards newly developed services using SNS smartphone apps is still in a nascent stage.

This study aims to understand the effect of consumers' national identity (NI) on their willingness to buy (WTB) domestic (Indian) products vis-à-vis foreign (Chinese) products. Secondly, it explores the role of psychological ownership (PO) and consumers' animosity in explaining their WTB domestic products.

In this paper data were collected online from Indian consumers (N = 408) through the survey method, using a structured questionnaire. Data analysis was conducted using SPSS AMOS Version 24 and the PROCESS SPSS macro, using mediations and moderated mediation models.

This study establishes the positive effect of consumers' NI on their WTB domestic products over Chinese ones. With a long history of hostility between India and China in the backdrop, the authors find a significant mediating role of PO and consumer animosity (CA) in the relationship between NI and WTB . The results also demonstrate that while consumer ethnocentrism (CET) positively moderates the mediating path via PO at all levels from low to high, it moderates the path via CA only at the mean and high levels.

This study applies the Psychological Ownership Theory, Social Identity Theory (SIT) and the Attribution Theory to explore the interplay between consumers' NI, PO , CA and ethnocentrism in the Indian context. The study asserts the distinction between these constructs by analyzing the interaction and inter-relationships between these variables. Further, it provides a comprehensive understanding of Indian consumers' preference for domestic products over Chinese ones.

The socioeconomically deprived segment called bottom of pyramid lives in extreme resource-constrained environments and is being excluded from having access to many services. This study aims to investigate the role played by virtual engagement platforms in bringing well-being to base of the pyramid (BoP) customers. This study also uses transformative service research and service ecosystem-based approach.

The study uses qualitative approach. Data was collected and analyzed through 16 in-depth interviews with BoP service actors.

Present study explains the role played by virtual engagement platforms as an intermediator between farmers and the service entity. Herein, it may be noted that the role of virtual platforms contributes to the well-being of the BoP community.

The authors’ research work broadens service organizations’ reach by better serving people in the BoP, which ultimately helps in removing unfairness and establishes service inclusion.

This research focuses on the consumption behavior of young consumers by examining their ecological consciousness and several self-oriented and psychological variables (fashion-orientation, frugality and psychological ownership toward the environment) that may trigger their sustainable purchase behavior. The research used “Psychological Ownership Theory” to examine sustainable purchase behavior in the context of apparel consumption.

To gather data, a multi-method approach is used, including a scenario-based choice experiment (n = 62) and a structured survey (n = 338) using an online self-administered questionnaire. Data analysis was done using SPSS AMOS version 25 and PROCESS SPSS macro.

The results of the two studies revealed the mediation effect of “psychological ownership toward the environment” between ecological consciousness and sustainable purchasing behavior. Furthermore, fashion-orientation was found to be a significant moderating variable influencing sustainable purchase behavior; however, the impact of frugality was insignificant.

This research is one of the first that examined the mediation impact of psychological ownership of the environment in sustainable purchasing behavior using multi-method. The research focuses on the ecological consciousness of young consumers that develop psychological ownership.

Industrial policy as practiced by the Japanese is aimed at creating comparative advantage for its industry. This article emphasises Japan's integrated approach to industrial policy. Examples of the application of industrial policy to specific industries are presented. The importance of incorporating the effects of such industrial policies for an analysis of competition in international markets is highlighted. Then, some appropriate strategic countermeasures to such industrial targeting are discussed.

The origins of corporate social responsibility (CSR) have been widely attributed to the work of scholars, and business managers as well, in North America and Western Europe. Inevitably, however, as the economic interaction of individual firms and entire nations has grown over the past several decades — call it globalization — so too has the concept and the practice of CSR spread throughout the world. It is certainly time to explore how CSR is being incorporated into the practice of business management in other regions and other countries. Therefore, in this chapter we will focus on Asia: specifically on Japan, South Korea, India, and China. It is interesting for academicians to understand how CSR is being absorbed and adapted into the business cultures of these four countries. Perhaps of even greater importance, it is vital that business managers know what to expect about the interaction between business and society as well as the government as their commercial activities grow in this burgeoning part of the world.

For each of these four countries, we will provide an overview of the extent to which CSR has become a part of the academic community and also how it is being practiced and incorporated in everyday management affairs. We will see that there are very significant differences among these countries which lead to the natural question: why? To answer this question, we will use an eight-part analytical framework developed specifically for this purpose. We will look at the history, the dominant religious beliefs, the relevant social customs, the geography, the political structures, the level of economic development, civil society institutions, and the “safety net” of each country. As a result of this analysis, we believe, academicians can learn how CSR is absorbed and spread into commercial affairs, and managers can profit from learning more about what to expect when doing business in this increasingly important region.

Purpose – Informed by an intersectional perspective, this chapter examines how middle-class, immigrant Tamil (an Indian regional group) Brahmin (upper-caste) profess/ional women organize motherhood in the U.S., by identifying the arrangements of mothering they develop, and the conditions under which these emerge.Methodology/approach – Data is based on a year-long ethnography among Tamils in Atlanta, and multi-part, feminist life-history interviews with 33 first-generation, Tamil professional women, analyzed within a constructivist grounded theory method.Findings – Tamil immigrant motherhood emerges from the interplay of Tamil women's social location as an immigrant community of color in the U.S. and their agency. Paradoxically racialized as model minorities who are also culturally incommensurable with American society, Tamil women rework motherhood around breadwinning and cultural nurturing to mother for class and ethnicity respectively. They expand the hegemonic model of Tamil Brahmin motherhood beyond domesticity positioning their professional work as complementary to mothering, while simultaneously reinforcing hegemonic elements of mothers as keepers of culture, responsible for ethnic socialization of children. Mothering then enables them to engender integration into American society by positioning families as upwardly mobile, model minorities who are ethnic. This, however, exacts a personal toll: their limited professional mobility and reduced personal leisure time.Originality/value – By uncovering Tamil immigrant motherhood as structural and agentic, a site of power contestation between spouses and among Tamil women, and its salience in adaptation to America, this chapter advances scholarship on South Asians that under-theorizes mothering and that on immigrant parenting in which South Asians are invisible.

Industry 4.0 has received significant attention in today's competitive business market, necessitating a restructuring of functional domains in nearly every manufacturing organization. A comprehensive strategy to improve performance in preparation for Industry 4.0 implementation necessitates several steps, one of which is the establishment of performance outcomes (POs). The aim of this paper is to identify and rank the POs realized due to the adoption of Industry 4.0 enablers.

Based on an extensive literature review and inputs received from experts, a comprehensive list of enablers and the POs was prepared and finalized. This paper proposes a framework based on hybrid solution methodology, namely Neutrosophic Analytical Hierarchy Process (N-AHP) and Neutrosophic Combined Compromise Solution (N-CoCoSo), to rank the POs realized due to the adoption of Industry 4.0 enablers. The N-AHP methodology has been adopted to calculate the relative weights of the Industry 4.0 enablers. In comparison, the N-CoCoSo method has been adopted to rank the POs of Industry 4.0.

The proposed framework is applied to an Indian manufacturing organization to test the organization's practical applicability. Additionally, sensitivity analysis is also carried out to check the steadiness of the proposed framework. The findings of this study revealed that “Improved responsiveness to market conditions in today's competitive business environment” is the top-ranked PO of Industry 4.0, followed by “Enhanced competitiveness and better market share”, “Better product quality, through smart management of production process” and “Reduction in manufacturing waste and environmental sustainability” which could be realized due to adoption of its enablers.

This research would aid practitioners by enhancing the practitioners' capacity to understand and prioritize the various POs resulting from implementing Industry 4.0 enablers. Embracing a clear strategic plan will further assist practitioners in improving the efficiency of Industry 4.0 implementation.

Previous literature has only addressed the relationship between Industry 4.0 enablers and POs in a limited way. This paper attempts to compile a comprehensive list of Industry 4.0 enablers relevant to manufacturing organizations in order to fill this knowledge and research gap.