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The study uses a postcolonial lens to examine the historical interest of Western tourists towards dark tourism in the east, critically assess the current status of dark tourism in India, and recommend sustainable strategies that must be considered for promoting a dark tourism market in the future. The observations and recommendations for the study are based on primary fieldwork experience at different dark tourism sites in India besides an analysis of secondary data. A critical analysis in the context of dark tourism in India demonstrates several complex issues in terms of the existence and applicability of Euro-centric frameworks and concepts. Firstly, it is revealed that the Western fascination with death-related rituals in the east is rooted in notions of colonial discourse, authenticity and counter-culture movements. Secondly, although dark tourism has not been formally acknowledged or promoted in India, it already exists in the form of fragmented and informal markets across the country. Thirdly, the application of dark tourism frameworks and concepts in India requires careful consideration of contextuality and non-Western interpretations of death, disaster, heritage and processes of memorialisation to ensure that the marketing rhetoric does not reinforce colonial or neocolonial structures of power. Lastly, promoting responsible dark tourism in India entails minimising dissonance and decolonising the dark tourism narrative considering the larger goals of social sustainability and ethics.

The Indian state of Assam is situated in a high rainfall zone and the river Brahmaputra flowing through the state causes annual floods which adversely impact the agro‐economic base of the region. The situation is likely to become exacerbated under the impact of climate change. The purpose of this paper is to quantify the vulnerability of the farmers in Assam to floods in the scenario of the present climate variability taking a case study of the Majuli Island of Jorhat district.

The current vulnerability of the farmers in the Majuli Island of Jorhat district of Assam is quantified using the “indicator method”. A Composite Vulnerability Index is calculated taking into account various indicators reflective of the exposure, sensitivity and the adaptive capacity of the farmers' community to floods. The indicators have been quantified based on the data obtained from household surveys and participatory rural appraisals (PRAs) in the villages and secondary data sources.

The results show that biophysical factors have the greatest impact on the overall vulnerability of the study area and that strengthened adaptive capacity, proper scientific planning and management is required to protect the Majuli Island from the adverse effects of recurrent floods.

This paper shows that the more decentralized the spatial unit of vulnerability assessment is, the more helpful it would be for policy makers and stakeholders to formulate efficient mitigation measures, plan apposite developmental programmes and improve the adaptive capacity of Assam as a whole to face the natural phenomenon of floods.

This chapter is an inquiry into the paradoxes in discourses of ethnicity and race as well as of diversity and inclusion, centering on current movements in higher education. It aims to problematize the essentialized racial structure in American social discourses while re-evaluating academic institutions’ approaches to diversity. With a focus on Asian American students, it employs student narrations and statistical evidence to underline the neglected aspects of the heterogeneity, hybridity, and marginalization of “Asians.” The complex diversity among “Asians” and their ambiguous positionality provide insights into the challenges and paradoxes of our conceptions and practices of ethnicity, race, and diversity in general. On the one hand, I argue about the risk of prevalent practices that, to varying degrees, reconsolidate the black-white dichotomy; as they constantly strengthen disparities between the two races under the premises of the homogeneity within each category, they exclude the experiences of non-black minorities in social spheres. On the other hand, I challenge the disjuncture of diversity in theory versus in practice. While calling for a multiracial coalition to practice diversity and inclusion, I underscore the salience of unbiased perspectives in pedagogical approaches, in which, interethnicity and multiraciality are promoted, as hybrid identities beyond race are recognized. This de-Eurocentric approach ultimately aims to undermine racial essentialization and white supremacy.

Segmented assimilation theory predicts that contemporary non-white groups follow three patterns of assimilation: mainstream, downward, or delayed. Yet, the homogenous treatment and primacy of ethnicity resigns all group members to a similar fate. Whereas few studies of ethnic incorporation consider both the classed and gendered nature of the labor market, this study investigates the extent to which intersectional group differences within the highly stratified American economy shape segmented assimilation trajectories.

This study introduces an intersectional approach to segmented assimilation theory. Using the 2000 census, this study examines how within group differences in skill and gender condition the hourly earnings, joblessness and self-employment participation outcomes of five ethnic minority groups from the first to the second generation, compared against US-born, non-Hispanic whites.

Findings generally support the mainstream assimilation hypothesis for all groups; a downward assimilation trajectory among Chinese men only; and a delayed assimilation trajectory for low-skilled Filipinas and high-skilled Cuban men and women. This study reveals that intra-group differences in skill and gender shape divergent segmented assimilation trajectories among members of the same ethnic group.

This study challenges the emphasis on and primacy of ethnicity in predicting segmented assimilation in favor of an intersectional approach that considers how multiple, interdependent, and intersecting dimensions of identity and not only ethnicity shape the process of economic incorporation among ethnic groups.

This will not be an overstatement to state that the micro, small and medium enterprise (MSME) industry is crucial and the vital driver of the world economy. It covers different fields and dimensions such as defense products, electrical components and low-cost products. The sector plays a vital role in rendering work with low capital expenditure and is one of the emerging pillars of the Indian economy. Given the significance of this sector in contributing towards India's gross domestic product (GDP), it becomes appropriate to resolve all the issues related to MSME on a primary basis for ensuring required support. The recent global pandemic of COVID-19 has impacted this sector to a great extent. This research study targets the MSME industry and points out the directly linked enablers adding to improve the sector's resiliency and sustainability. Therefore, identification and the interrelationship between the MSME enablers need to be studied, which helps make a preliminary list that deals with their impedance benefaction towards resiliency increment.

The writers have done a comprehensive literature analysis of the enablers for the MSME sector to enable effectively and efficiently during emergencies and pandemics. An endeavor has been made on the enablers to order them by utilizing the modified Total Interpretative Structure Modelling (m-TISM) technique. Authentication of this research work highlights the significance of enablers and their position in a hierarchical structure. Further, MICMAC investigation on the recognized enablers is performed to arrange them in the four quadrants on their dependence and driving power.

The authors have attempted to predict the significance of the MSME sector and its essential contribution to the development of India's economy. The result of m-TISM in the current research work revealed the essential commitment of a hierarchical design dealing with the MSME considering the viewpoint of future development. The well-planned traditional design in the MSME helps establish better government policies and programs and transport infrastructure.

Every research study has a few restrictions. Likewise, the boundaries of the current study are that inputs collated for fostering the models are from a few specialists that may not mirror the assessment of the whole MSME sector.

The MSME sector is the developing sector in the current day, and it is needed to keep supporting the sector for the country's development. The current study has set out the functional establishment to improve MSME practicality. In addition, the research highlights the accountability of the MSME authorities to go with the identified enablers having solid driving power for successful usage of the available resources. This will help the MSME development and add value to practitioners and policymakers in the future.

The growth of this sector is essential for the development of the economy and the development of a nation. The current study presents a unique structure that gives a superior comprehension of the enablers. It will help play a crucial role in developing the MSME area. The structure model developed with the assistance of m-TISM and MICMAC examine the identified enablers with inputs from experts in the field. The hierarchy developed from the study recognized the enablers located on their commitment of suitability development of the MSME field.

This paper aims to examine the level of internal market orientation (IMO) in Indian banking as seen from the perspective of internal customers and suppliers, particularly with regard to the three components of market orientation: intelligence generation, intelligence dissemination, and responsiveness.

The study is based on primary research conducted with data gathered from 611 internal customers and 37 internal suppliers of an Indian private sector bank.

The results indicate that all the three components of market orientation mentioned above determine the IMO level. Furthermore, the continuous emphasis on IMO by internal suppliers results in organizational commitment and job satisfaction among internal customers.

The study is limited to the three main dimensions of IMO: intelligence generation, intelligence dissemination, and responsiveness.

In order to ensure increased satisfaction of internal customers, internal suppliers have to give due cognizance to the three aspects of IMO as these influence the internal customers' commitment, loyalty and hence their retention.

The research findings should prove to be of immense help to bankers, academicians and policymakers. Bankers will be benefited to the extent of ensuring zero internal customer defection through the implementation of effective intelligence generation, intelligence dissemination and responsiveness to internal market needs. Policymakers can devote their energies and resources towards identifying the constraints that lead to lower internal customer satisfaction and accordingly formulate policies aimed at maximizing their satisfaction level, thereby enhancing both market and financial performance of an organization.

This paper seeks to further the understanding of the domain of the IMO construct in a developing country, as suggested by Lings and Greenley. It seeks to build on their proposed construct and provide empirical evidence of its impact in the context of the Indian banking industry.

The behavioral dimensions of the construct are confirmed in a manner consistent with established market orientation (external) construct. The paper validates scale pertaining to the wants and needs of bank employees for effective intelligence generation and dissemination as well as for effective response implementation.

The authors find a positive significant relationship between internal market orientation and staff attitude and perceived customer satisfaction. Further, the impact of staff attitude on employee job satisfaction is also significant.

Internal market orientation, with the passage of time, may not be as prevalent and exhaustive as it is now because the nature of the marketing environment is extremely dynamic. So, there is a need to make changes as time evolves so that this scale remains focused with a high level of reliability and validity.

To generate internal market intelligence, bank management should not only rely on internal customer surveys, but also the intelligence obtained through a variety of formal and informal means, such as meetings and discussion with internal customers; analysis of sales reports and worldwide customer databases; and formal market research, such as employees ' attitude surveys and sales response in a test market.

The present research would be of value to managers across the world for identifying key requirements of internal customers, which need to be evaluated consistently from time to time, for different strategic actions.