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Luxury has received attention from tourism researchers as an important element of the gastronomic tourism experience. With recent research suggesting food and wine tourism being connected to luxury, it is important to explore how gastronomic tourism experiences are marketed to create such perceptions and feelings of luxury. This chapter aims to understand marketing strategies that support luxury gastronomic tourism experiences. In contrast to the definition of luxury as a performance or a value, this research conceptualises luxury as an affect which is sensed and felt in gastronomic tourism experiences. How this conceptualisation translates into marketing practice is explored for a particular gastronomic region. An in-depth analysis of the website of a destination marketing organisation in the Hunter Valley gastronomic region of Australia shows that the gastronomic tourism experience is marketed as bucolic luxury using marketing strategies of connection, congregation and repetition, all of which channel and maintain the affect of bucolic luxury. The chapter contributes to the literature on luxury marketing in the tourism context by identifying marketing strategies that can augment the affect of luxury for the gastronomy tourist.

Significant research and managerial attention has been devoted to service excellence over the last 20 years. We now need to focus some of that attention on service delivery through electronic channels. Evidence indicates that service is critical to online customers and that it is generally poor. The premise of this article is that we must understand how the customer evaluates electronic service quality as a foundation for improving delivery. This article discusses the definition, conceptualization and measurement of electronic service quality, then offers some ideas for future research.

Progress accomplished by the disabled entrepreneurs on the fronts of profits, turnover, return on investment (ROI), employees engaged, capital employed and diversification shall be studied and prevalence of gender differences in such progress shall be assessed.

The proposed research is descriptive in nature, based on primary data, collected by personally administering a well-structured interview schedule to 201 disabled entrepreneurs in Puducherry selected using a snowball sampling technique. Data collected has been analyzed using SPSS 21, using the tools of mean, one-way ANOVA, factorial ANOVA and chi-square (χ²) analysis.

The prevalence rate of entrepreneurship among female disabled is very low. Female disabled entrepreneurs manage higher turnover than their male counterparts and manage insignificantly higher progress in terms of capital employed, while male disabled entrepreneurs have managed insignificantly higher progress in terms of profits, diversification and ROI. Illiterate disabled, both men and women, struggle to manage decent turnover while the better educated manage better turnover.

This paper has highlighted the low prevalence rate of entrepreneurship among women disabled though the fewer women disabled entrepreneurs are performing better than their male counterparts in operating their business.

The findings of this paper may be taken as base for formulation of effective government policies in empowering disabled persons in general and women disabled in particular.