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This chapter summarizes many conceptual, theoretical, and methodological topics related to studying group communication using qualitative research methods. First, it explains five of the most common theoretical frameworks used by group communication scholars (i.e., symbolic convergence theory, bona fide group perspective, unobtrusive control theory, dialectical theory, and structuration theory). Next, it discusses best practices and issues related to different data collection methods including observations, historical case studies, ethnographies, focus groups, and interview studies. Then, the chapter describes two primary data analytic tools, various iterations of constant comparison method, and qualitative content analysis. Finally, the chapter describes several innovative qualitative methods that may lead to new understandings of group communication processes including discourse analysis and discourse tracing, as well as new approaches to collecting qualitative network data and mediated data. The chapter concludes with a discussion of future research suggestions.

The Bureau of Economics in the Federal Trade Commission has a three-part role in the Agency and the strength of its functions changed over time depending on the preferences and ideology of the FTC’s leaders, developments in the field of economics, and the tenor of the times. The over-riding current role is to provide well considered, unbiased economic advice regarding antitrust and consumer protection law enforcement cases to the legal staff and the Commission. The second role, which long ago was primary, is to provide reports on investigations of various industries to the public and public officials. This role was more recently called research or “policy R&D”. A third role is to advocate for competition and markets both domestically and internationally. As a practical matter, the provision of economic advice to the FTC and to the legal staff has required that the economists wear “two hats,” helping the legal staff investigate cases and provide evidence to support law enforcement cases while also providing advice to the legal bureaus and to the Commission on which cases to pursue (thus providing “a second set of eyes” to evaluate cases). There is sometimes a tension in those functions because building a case is not the same as evaluating a case. Economists and the Bureau of Economics have provided such services to the FTC for over 100 years proving that a sub-organization can survive while playing roles that sometimes conflict. Such a life is not, however, always easy or fun.

What is it about academia anyway? We profess to hate it, spend endless amounts of time complaining about it, and yet we in academia will do practically anything to stay. The pay may be low, job security elusive, and in the end, it's not the glamorous work we envisioned it would be. Yet, it still holds fascination and interest for us. This is an article about American academic fiction. By academic fiction, I mean novels whosemain characters are professors, college students, and those individuals associated with academia. These works reveal many truths about the higher education experience not readily available elsewhere. We learn about ourselves and the university community in which we work.

A full and adequate Systematic Quantitative Literature Research Analysis of the academic literature and research on creating shared value (CSV) is long overdue. This chapter commences this process by introducing some of the academic literature currently on CSV and examining the strengths and weaknesses of this literature, while identifying gaps for future research. The chapter builds on current academic literature to include writing and research from the business community in an attempt to make this chapter both topical and accessible to anyone interested in CSV, including practitioners interested in implementing these types of projects as direct CSV projects or as part of already existing CSR strategy. It is expected that the inclusion of this type of business literature will add value to academic research going forward. The Appendix brings the chapter together by presenting examples of a variety of CSV case studies to provide ideas for future project implementation and opportunities for future research in both implementation and measurement.

This paper aims to create empirical evidence regarding shared value strategies recently propagated by Michael Porter and Mark Kramer.

The authors analyze a single case study of a collaboration between BASF, André Maggi Group and Fundação Espaço Eco in Brazil. The objective is to evaluate whether the applied strategy can be considered as a case of shared value creation.

The case study on the collaboration between BASF, FEE and the André Maggi Group does qualify as a shared value strategy, more precisely as a case of redesigning productivity in the value chain.

This single case study creates some evidence for shared value strategies; however, more research is needed to generalize the results.

The socio‐eco‐efficiency analysis offered by Fundação Espaço Eco creates a differentiation strategy for BASF in Brazil. The work enables BASF's clients to reduce negative impacts while increasing their financial, social and environmental performance.

This paper is the first empirical verification of the shared value concept. It demonstrates that shared value strategies do enhance financial as well as socio‐environmental performance and build stronger client relationships.

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Tenn. 37203. Mrs. Cheney does not sell the books listed here. They are available through normal trade sources. Mrs. Cheney, being a member of the editorial board of Pierian Press, will not review Pierian Press reference books in this column. Descriptions of Pierian Press reference books will be included elsewhere in this publication.

This “Masterclass” aims to guide executives through three complementary sets of insights into what is fundamentally wrong with the current model of capitalism, and the specific actions that they can take to create long‐term economic and social value.

Three sets of insights are compared: Fixing the Game by Roger Martin; “Creating shared value” in Harvard Business Review by noted strategists Michael Porter and Mark Kramer; and Higher Ambition by Michael Beer and his co‐authors.

Martin tracks the evolution of “shareholder capitalism” during the latter part of the 20th century and explains why it has become so detrimental. Porter and Kramer show business leaders how to restore credibility to capitalism by adopting a view of corporate social responsibility. Beer and his co‐authors explain “why” high performance over time results when business leaders simultaneously create economic and social value.

Some steps that executives can take are: focus – shifting the focus back to the customer and away from shareholder value, turning primary attention back to the real market and away from the expectations market; executive compensation – restoring authenticity to the lives of executives by eliminating stock‐based compensation and creating new models that focus executives on real and meaningful goals; and the civil foundation – defining and institutionalizing a more expansive societal goal for business executives ‐ to be a force that improves the society in which they live and work.

The author synthesizes three sets of cutting edge insight about how to transform a company to achieve long‐term value and social responsibility.

This article examines how contact with the police led to the death of Michael Brown (an unarmed 18-year-old Black teenager from Ferguson, Missouri, who was shot and killed during an altercation with a police officer). And, how Darren Wilson (the White police officer from the Ferguson Police Department who shot and killed Michael Brown) was portrayed in mainstream newspaper articles covering the story of Brown’s death.

Using both frame analysis and Hall’s framework of discursive domains for organizing and making sense of events in social life, we analyzed news coverage of Brown in three of the top circulating daily newspapers in the US: The New York Times, Los Angeles Times, and The Washington Post. The Lexis Nexis database was used to retrieve a set of newspapers using the search term “Michael Brown.” Articles from the three leading newspapers were collected from the day the event occurred, August 9, 2014, through the end of the year, December 31, 2014.

The news articles used in this study were mostly written with an episodic frame. The articles presenting the socioeconomic background of Brown and Wilson were described as profiles on each individual and the neighborhood they came from, rather than a discussion about where they fell on the economic structure of this country and the larger, upstream forces that might influence those positions. The feelings and attitudes of the reader are also likely to be influenced by details included in the articles and how they were presented.

The findings contribute to the broader literature looking at the relationships between police and Black communities. Public health can play a role in advocating and facilitating programs that build better linkages between police and community. The public health field can take a leadership role in holding the news media accountable when they are engaging in frenetic inaction. Only by having difficult and challenging conversations that examines the upstream causes of violence and deaths like Brown’s, can we make progress in preventing them.