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The purpose of this paper is to describe the elements and relationships that explain the entrepreneurial intent in university students, evaluating possible gender and degree differences.

The study is of quantitative approach, survey research design and cross-sectional method. The instrument used was a self-administered questionnaire answered by undergraduate university students enrolled in a public university. The sampling was stratified random, with a representative sample size of 734 cases. For data analysis and hypothesis testing, a confirmatory factor analysis and structural equation model were made.

The results show that the entrepreneurial self-efficacy attribute largely explains the entrepreneurial intent, while all other variables, such as entrepreneurial identity aspirations and outcome expectations, play a less important role but maintain some influence.

According to the findings of this research, institutions of higher education should direct efforts to improve the entrepreneurial skills of students, especially for women. And the creation of an institutional entrepreneurial culture should also be emphasized so that the university students are able to build an entrepreneurial identity.

The value of the research is the proposed integrative model that explains how to trigger entrepreneurial intent, shows the prominent role of entrepreneurial self-efficacy as a predictor variable of entrepreneurial intent and the role of entrepreneur identity aspirations and entrepreneurial self-efficacy as mediating variables. Additionally, this research identifies differences in the model of entrepreneurial intent derived from the variables of gender and degrees.

The aim of this chapter is to present an overview of how entrepreneurs’ management activity can be assisted by utilising business plans. The main purpose of this chapter is to guide prospective tourism entrepreneurs to make a reflection on management decision-making when starting up a micro-, small- or medium-sized tourism venture.

This chapter was built on a review of management literature and authors’ industry experiences.

This chapter suggests that a well-designed business plan can help prospective entrepreneurs to (1) facilitate their decision-making, (2) minimise their risk perception and (3) increase their venture’s success probability.

This chapter is descriptive in nature to illustrate how business plans are useful instruments for decision-making in management and marketing areas.

The practical/entrepreneurial approach practical of this chapter contributes to highlight the utility and value of a business plan for any micro, small or medium tourism, travel, leisure or event venture.

This chapter is useful for prospective entrepreneurs who are planning to launch a venture but have not decided yet how to shape and start a tourism business venture.