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Case study
Publication date: 17 October 2012

Hao Chen, Xiaoming Zheng and Lijuan Liu

Ethical decision making, business ethics.

Abstract

Subject area

Ethical decision making, business ethics.

Study level/applicability

This case is applicable to MBA, EDP and EMBA courses.

Case overview

TOREAD, a professional provider of outdoor equipment in China, started in business by producing and selling tents. To meet market demand, TOREAD expanded its product line which ranges from outdoor durable tent products to “pan-outdoor” products including footwear and clothing. During the critical expansion phase, TOREAD was challenged by a quality problem in a batch of outsourced sandals that had been manufactured by a contracted supplier. By researching different options and going through an ethical decision making process, TOREAD made the choice of destroying all “problem sandals”. Since then, TOREAD has focused development on product quality improvement and product innovation to establish a sustainable brand image and generate social benefits. TOREAD's decision making in the critical development phase helped it to become the leader in the outdoor product industry in China.

Expected learning outcomes

This case may be used for courses such as business ethics and strategy. By learning this case, students can understand the process of making ethical decisions when facing moral dilemmas among corporate decision makers, employees and relevant interested parties, and learn how to make strategic decisions to balance company profit growth and social benefits in critical development phases.

Supplementary materials

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

Details

Emerald Emerging Markets Case Studies, vol. 2 no. 8
Type: Case Study
ISSN: 2045-0621

Keywords

Article
Publication date: 2 October 2018

Jing Sun, Jing Wang, Tao Wang and Tao Zhang

Given the recent rapid economic development, the processes of industrialization and urbanization are accelerating. At the same time, the contradiction between environmental…

1281

Abstract

Purpose

Given the recent rapid economic development, the processes of industrialization and urbanization are accelerating. At the same time, the contradiction between environmental quality and economic development has become increasingly prominent and is likely to restrict the normal pace of China’s economic development and environmental protection. As such, the purpose of this paper is to incorporate the urbanization factor into an analytic framework to discuss the relationship among urbanization, economic development, and environmental pollution.

Design/methodology/approach

A panel data of 31 Chinese provinces from 2004 to 2015 is selected for this research. A spatial correlation test is first conducted on the environmental pollution status, then the spatial Durbin model is used to carry out spatial econometric testing of the relationship among the above three factors.

Findings

Interprovincial environmental pollution in China has significant positive spatial correlation, environmental pollution discharge in most provinces is significantly stable, discharge of environmental pollutants is transitioning from coastal to inland provinces, and urbanization and economic growth can both aggravate environmental pollution, but economic growth can relieve environmental pollution in neighboring provinces.

Originality/value

The relationship between economic growth, urbanization, and environmental quality has always been an important issue for sustainable development. As such, China’s urbanization leads to economic development, while rapid economic growth and environmental pollution are coordinated. This paper focuses on the specific relationship between them. To this end, local governments make concerted efforts to formulate sound environmental regulation policies based on local environmental conditions, where economic development is an effective means of alleviating the contradictory relationship between economic development and environmental protection.

Details

Management of Environmental Quality: An International Journal, vol. 30 no. 2
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 15 October 2018

Malin Song, Jing Wang, Shuhong Wang and Danqing Zhao

The establishment of free trade zones (FTZs) is an important experiment as part of the reform and opening up policy. This paper aims to focus on the issue of production efficiency…

1053

Abstract

Purpose

The establishment of free trade zones (FTZs) is an important experiment as part of the reform and opening up policy. This paper aims to focus on the issue of production efficiency of environmental protection enterprises in FTZs. Changes in the external and internal environments of enterprises can easily lead to changes in the production efficiencies of enterprises. The establishment of FTZs can change the external environment of enterprises. Knowledge accumulation changes the internal environment of enterprises. However, traditional efficiency analysis has usually ignored the internal and external heterogeneity of decision-making units, resulting in the distortion of the evaluation results.

Design/methodology/approach

This paper examines the relationship between knowledge accumulation and development potential based on financial data of environmental protection enterprises that were listed in Shanghai and Shenzhen A stocks, from 2009 to 2016. Then, through data envelopment analysis cross-efficiency analysis of the listed environmental protection enterprises from external heterogeneity, BP neural network model is set up.

Findings

The results show that the model set up in this paper is stable and reliable. The paper makes policy suggestions such as stimulating trade inside industry, quickening technological progress and enhancing environmental protection.

Originality/value

This paper analyzes the economy, environmental protection, science and technology and education to simulate the external environment of enterprises. Based on the experience data from the completion of Shanghai FTZ, this paper predicts the future development potential of Hainan FTZ enterprises.

Details

Journal of Knowledge Management, vol. 23 no. 9
Type: Research Article
ISSN: 1367-3270

Keywords

Article
Publication date: 17 October 2022

Fengwei Jing, Mengyang Zhang, Jie Li, Guozheng Xu and Jing Wang

Coil shape quality is the external representation of strip product quality, and it is also a direct reflection of strip production process level. This paper aims to predict the…

Abstract

Purpose

Coil shape quality is the external representation of strip product quality, and it is also a direct reflection of strip production process level. This paper aims to predict the coil shape results in advance based on the real-time data through the designed algorithm.

Design/methodology/approach

Aiming at the strip production scale and coil shape application requirements, this paper proposes a strip coil shape defects prediction algorithm based on Siamese semi-supervised denoising auto-encoder (DAE)-convolutional neural networks. The prediction algorithm first reconstructs the information eigenvectors using DAE, then combines the convolutional neural networks and skip connection to further process the eigenvectors and finally compares the eigenvectors with the full connect neural network and predicts the strip coil shape condition.

Findings

The performance of the model is further verified by using the coil shape data of a steel mill, and the results show that the overall prediction accuracy, recall rate and F-measure of the model are significantly better than other commonly used classification models, with each index exceeding 88%. In addition, the prediction results of the model for different steel grades strip coil shape are also very stable, and the model has strong generalization ability.

Originality/value

This research provides technical support for the adjustment and optimization of strip coil shape process based on the data-driven level, which helps to improve the production quality and intelligence level of hot strip continuous rolling.

Details

Assembly Automation, vol. 42 no. 6
Type: Research Article
ISSN: 0144-5154

Keywords

Article
Publication date: 10 January 2022

Zhangxiang Zhu, Xiaoqian Zhang, Jing Wang and Sixuan Chen

The study aims to explore the effects of photograph quality on visual appeal, perceived usefulness and viewers' travel intentions from rational and irrational perspectives while…

Abstract

Purpose

The study aims to explore the effects of photograph quality on visual appeal, perceived usefulness and viewers' travel intentions from rational and irrational perspectives while simultaneously providing some references for the management and marketing of tourism destinations.

Design/methodology/approach

The study comprises four experiments combined with structural equation modeling to explore the influence mechanism of photograph quality on travel intentions.

Findings

(1) Higher-quality photographs offer greater visual appeal and perceived usefulness to viewers, and these relationships are moderated by the photograph source. Specifically, high-quality photographs generated by other tourists have more visual appeal and perceived usefulness to viewers. However, there are no significant differences in the impact of low-quality photographs generated by other tourists and destination marketing organizations (DMOs) on visual appeal and perceived usefulness. (2) Visual appeal and perceived usefulness significantly affect viewers' travel intentions, and visual appeal positively affects perceived usefulness. (3) Travel experience positively moderates the effects of visual appeal and perceived usefulness on viewers' travel intentions.

Originality/value

The study explores the effects of the visual appeal (irrational factor) and perceived usefulness (rational factor) associated with photograph quality on viewers' travel intentions. Photograph source and travel experiences have moderating effects on this influence mechanism.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 8 December 2022

Zhangxiang Zhu, Yaxin Zhao and Jing Wang

This study aims to explore the relationship between the content characteristics of destination online reviews and travel intention under three individual circumstances: temporal…

Abstract

Purpose

This study aims to explore the relationship between the content characteristics of destination online reviews and travel intention under three individual circumstances: temporal distance, social distance and experiential distance.

Design/methodology/approach

Based on construal-level theory (CLT), this study divides online travel reviews into concrete and abstract reviews. Three experiments were conducted to test the moderating effects of temporal distance, social distance and experiential distance on the influence of review content characteristics on tourists' travel intentions.

Findings

The results show that abstract reviews would lead to higher travel intentions than concrete reviews. Furthermore, tourists' travel intentions differed depending on social distance and were significantly affected by reviews posted by reviewers similar to review recipients. In addition, the study contributes by discovering that the moderating effects of temporal distance, social distance and experiential distance were not significant, which differs from most of the previous research conclusions.

Originality/value

This study focused on review content characteristics, which provided a novel perspective for constructing online travel reviews. Furthermore, this research defined the concept of experiential distance in the context of online travel and expanded the research on psychological distance.

Details

Aslib Journal of Information Management, vol. 76 no. 1
Type: Research Article
ISSN: 2050-3806

Keywords

Article
Publication date: 23 November 2021

Peihua Dai, Mingming Feng and Jing Wang

The authors investigated the impacts of differentiated transformational leadership (TFL), including team-focused TFL and individual-focused TFL, on team creativity through the…

Abstract

Purpose

The authors investigated the impacts of differentiated transformational leadership (TFL), including team-focused TFL and individual-focused TFL, on team creativity through the mediating effect of team conflict, consisting of task conflict and relationship conflict.

Design/methodology/approach

The authors designed and conducted a close-to-reality experiment, enrolling 180 students and six professors from a large Chinese university. Student participants worked on a real marketing project and professor participants imitated the behaviors of transformational leaders. Using the computed values of team-focused TFL, individual-focused TFL, team creativity, task conflict and relationship conflict, the authors assessed the relationship among differentiated TFL, team creativity and team conflict.

Findings

Team-focused TFL has a significantly positive impact on team creativity through the mediating effect of task conflict, whereas individual-focused TFL has a significantly negative impact on team creativity through the mediating effect of relationship conflict.

Originality/value

From a new perspective of team conflict, the authors revealed the “black box” of the differentiated TFL–team creativity relationship. Moreover, other determinants were well controlled in the experiment, and thus, the authors effectively clarified the intervening mechanism of differentiated TFL on team creativity through the mediating effect of team conflict.

Details

International Journal of Emerging Markets, vol. 17 no. 7
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 20 November 2023

Jinhua He, Jiaxin Xiang and Jing Wang

This study explores the influence of heritage brand extension on consumer purchase intention and analyses the effects of pop culture involvement. The extension of heritage brands…

Abstract

Purpose

This study explores the influence of heritage brand extension on consumer purchase intention and analyses the effects of pop culture involvement. The extension of heritage brands is becoming increasingly difficult because such an extension needs to be consistent with the unique characteristics of brands and resonate with consumers. However, few scholars discuss the influence of consumers' level of pop culture involvement on brand extension and purchasing behaviour.

Design/methodology/approach

Taking time-honoured brands as an example, this study established a conceptual model based on a comprehensive review of the literature, and then tested the model using a sample of 255 respondents who were familiar with one of the selected Chinese time-honoured brands. Structural equation modelling was used to analyse the relationships amongst brand extension fit, pop culture involvement, perceived value and purchase intention.

Findings

Time-honoured brand extension fit has a positive impact on consumer purchase intention, and this path is significantly influenced by the mediation mechanisms of perceived value. Situational pop culture involvement can significantly strengthen the relationship between time-honoured brand extension fit and perceived value, whereas enduring pop culture involvement does not.

Originality/value

The results clarify and expand on the different roles of cultural involvement in time-honoured brands and broaden research on the influence of cultural involvement in this regard. This study has significant theoretical value for the inheritance and revival of heritage brands and provides a reference for the practice of time-honoured brands.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 36 no. 5
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 15 May 2024

Dangshu Wang, Zhimin Guan, Jing Wang, Menghu Chang, Licong Zhao and Xinxia Wang

This study aims to solve the problem of high output voltage fluctuation and low efficiency caused by the misalignment of the magnetic coupling structure in the wireless charging…

Abstract

Purpose

This study aims to solve the problem of high output voltage fluctuation and low efficiency caused by the misalignment of the magnetic coupling structure in the wireless charging system for electric vehicles. To address these issues, this paper proposes a dual LCC-S wireless power transfer (WPT) system based on the double-D double-layer quadrature (DDDQ) coil, which can realize the anti-misalignment constant voltage output of the system.

Design/methodology/approach

First, this paper establishes the equivalent circuit of a WPT system based on dual LCC-S compensation topology and analyzes its constant-voltage output characteristics and the relationship between system transmission efficiency and coupling coefficient. 1. Quadruple D (Ahmad et al., 2019) and double-D quadrature pad (DDQP) (Chen et al., 2019) coils have good anti-misalignment in the transverse and longitudinal directions, but the magnetic induction intensity in the center of the coils is weak, making it difficult for the receiving coil to effectively couple to the magnetic field energy. 2. Based on the double-D quadrature (DDQ) structure coil that can eliminate the mutual inductance between coupling coils and cross-coupling, Gong et al. (2022a) proposed a parameter optimized LCC-LC series-parallel hybrid topology circuit, which ensures that the output current fluctuation is controlled within 5% only when the system is misaligned within the 50% range along the X direction, achieving constant current output with anti-misalignment. The magnetic coupling structure’s finite element simulation model is established to analyze the change in magnetic induction intensity and the system’s anti-misalignment characteristics when the coil offsets along the x and y axes. Finally, an experimental prototype is developed to verify the constant voltage output performance and anti-misalignment performance of the system, and the proposed anti-misalignment system is compared with the systems in existing literature, highlighting the advantages of this design.

Findings

The experimental results show that the system can achieve a constant voltage output of 48V under a time-varying load, and the output voltage fluctuates within ±5% of the set value within the range of ±60 mm lateral misalignment and ±72 mm longitudinal misalignment.

Originality/value

Based on the dual LCC-S WPT system, the mutual inductance between the same side coils is reduced by adding decoupling coils, and the anti-misalignment characteristics and output power of the system are improved in a certain range. It is aimed at improving the stability of the system output and transmission efficiency.

Details

Circuit World, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0305-6120

Keywords

Article
Publication date: 18 January 2021

Mingyu Zhang, Jing Wang, Peiran Yang, Yi Liu, Zhaohua Shang and Longjie Dai

This study aims to investigate the influence of geometry of bush-pin pair from a perspective of optimal lubrication through a thermal elastohydrodynamic lubrication model for…

Abstract

Purpose

This study aims to investigate the influence of geometry of bush-pin pair from a perspective of optimal lubrication through a thermal elastohydrodynamic lubrication model for finite line contact.

Design/methodology/approach

A constitutive equation: Ree-Eyring fluid is used in the calculations. The real chain sizes, i.e. equivalent radius of curvature, bush length, length of the rounded corner area and rounded corner radius, are jointed investigated. Moreover, the effects of the length of the rounded corner area and the radius of rounded corner are investigated.

Findings

It is found that the current standard of the chain might not consider the importance of lubrication, and the lubrication state can be improved effectively by choosing an optimal radius of rounded corner and the length of the corner area.

Originality/value

By optimally selecting sizes, the occurrence of high pressure, high temperature rise and near zero film thickness at the ends of bush, especially under heavier load, can be effectively avoided.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/ILT-01-2020-0031/

Details

Industrial Lubrication and Tribology, vol. 73 no. 2
Type: Research Article
ISSN: 0036-8792

Keywords

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