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Accounting, Finance, Human Resource Management and Marketing.

BBA, MBA, MS, PHD.

Leasing or borrowing and buy decisions are very crucial in the industrial era. Every company does not possess sufficient resources to meet their investing needs. The leasing options have provided a decent way to congregate fixed assets requirements in manufacturing industry. This case mainly focuses on the dynamics of business survival.

To be able to evaluate the different financial and marketing options available with the company. Understand the relevance of the theory of diversification as applied to financial and production aspects; be able to evaluate the leasing, borrowing and buying options that are available in financing of fixed assets; understand the disclosure requirements in the financial statements according to International Accounting Standards (17); be able to evaluate marketing strategies including pricing options, product diversification, reaction to competition and innovation; and consider human resource policy decisions at times of change including cost-cutting measures.

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The purpose of this paper is to identify the barriers halting the usage of sustainable modes of transportation in a university campus.

Two large-scale universities, namely, Quaid-i-Azam University and the National University of Sciences and Technology, in Islamabad have been taken as case studies with a sample population of 421. The questionnaire data, comprising 30 different barriers, were analysed by principal component analysis and mean value method.

The findings indicate that safety and infrastructural factors are the most influential ones affecting sustainable mobility within the campus. The provision of user-friendly and safe infrastructure and more frequent shuttle buses are recommended to promote the culture of sustainable transportation.

Inclusion of other large-scale universities of the country might give more generalized results. The sustainability of other areas associating with transportation can also be evaluated to explore other unfamiliar dimensions.

The outcome of this research expects to highlight important policy recommendations for the promotion of sustainable mobility inside the campus and also serves as a guiding principle for campus developers and policymakers for planning new campuses in other parts of the country.

This research can be considered as a starting point for achieving sustainability in the universities of Pakistan. The same research methodology can be opted in other campuses with the possibility of the addition of other related factors with different statistical analysis techniques as well.

This research is designed to explore the relationship between social media addiction, student engagement and student retention. Social media addiction is dealt with as an independent variable student engagement acts as a mediating variable and student retention as a dependent variable.

This is a cross-sectional and quantitative research. Primary data are collected from 600 respondents (university students) with the help of a structured questionnaire. Multistage sampling techniques, i.e. simple random sampling and judgment sampling, are used for the selection of respondents.

Results indicate that for direct relationships, social media addiction has a significant positive impact on student engagement and student retention, respectively, while student engagement is partially mediating the relationship between social media addiction with student retention.

In the future, these kinds of research may also be conducted on students of different universities in Pakistan, which are located in other cities of Pakistan besides Lahore. This research provides a practical framework for the higher authorities of the universities of Pakistan and explains how the use of media positively fosters the levels of student retention directly and indirectly through the path of student engagement. It is commonly believed that media addiction is bad but the result of this research indicates that anything is not dangerous but depends upon its use, media addiction itself is not bad but if someone uses this for a good purpose in limitation then it has better outcomes. The result indicates that the media addiction of students has a positive impact on student retention. This means that if someone uses media for a positive purpose then he/she will use it as a supporting tool for success. Longitudinal research on these variables will also help to check the status after a specific interval of time.

The current study will help the practitioners or policymakers (Managers) of higher education institutions by providing practical insights into the positive use of media by students for increasing their knowledge and grades. This research can also help practitioners or policymakers to focus their students on the positive use of social media for fostering the levels of student retention.

To the best of the researcher’s knowledge, no previous study has been done to incorporate social media addiction and student engagement in a single model in the Pakistani cultural context. Similarly, the relationship of variables social media addiction with student engagement is rarely checked empirically because the research of Wang et al. (2011) proposed that social media addiction has a relationship with student engagement so that is why this is the rationale of the research is to check this empirically. Moreover, this study is an initial effort to check the mediating effect of student engagement in the relationship between social media addiction and student retention. This research is also proposing the framework of social media addiction, student engagement and student retention based on the social exchange theory (SET).

The extreme flood event of 2010 in Pakistan led to extensive internal displacement of rural communities, resulting in initiatives to resettle the displaced population in model villages (MVs). The MV concept is quite new in the context of post-disaster resettlement and its role in building community resilience and well-being has not been explored. This study aims to assess the role of MVs in building the resilience of relocated communities, particularly looking at the differences between those developed by governmental and non-governmental organizations (NGOs).

Four MVs, two developed by government and two by NGOs, were selected as case studies in the severely flood-affected province of Punjab, Pakistan. A sample of 145 households from the four MVs was collected using a structured questionnaire to measure improvements in social, economic, physical and environmental domains and to form a final resilience index. Supplementary tools including expert interviews and personal observations were also used.

The analysis suggests that NGOs are more successful in improving the overall situation of relocated households than government. Core factors that increase the resilience of communities resettled by NGOs are provision of livelihood opportunities, livelihood skill development based on local market demand, training on maintenance and operation of different facilities of the MV and provision of extensive education opportunities, especially for women.

The results of this study can guide policymakers and development planners to overcome existing deficiencies by including the private sector and considerations of socioeconomic development whenever resettling communities.

In resilience discourse, resettlement of communities has been extensively debated based on qualitative arguments. This paper demonstrates an approach to quantify community resilience in a post-disaster resettlement context.

Urban built-up has been increasing exponentially in the world. Urban population growth and migration are depleting the land resources and creating thermal discomfort. Cities all around the world are facing urban heat island effects and increased temperatures. This study aims to map land cover and formulate local climate zones for enhancing urban resilience against disaster and climate risks.

This study uses exploratory research to identify local climate zones for Lahore, Pakistan. Landsat 8 imagery was used to develop a land use land cover map. For mapping local climate zones, the standard World Urban and Access Portal Tool procedure was used.

Results have revealed that Lahore has grown exponentially. Compact low rise and open low rise were the two most common local climate zones prevalent in the city. In contrast, the outer regions of the city consisted of LCZ D (low plants) and LCZ F (bare soil).

This study highlights the need to consider local climate zones in future development plans and policies for ensuring sustainable, resilient and climate-friendly cities.

Local climate zone studies are missing in Pakistan. This study has empirically analyzed the ground situation of local climate zones for Lahore metropolitan city. This study will provide baseline support for future studies on urban heat island and climate change adaptation planning.

The purpose of this paper is to propose a practical framework for community participation in post-disaster resettlement.

The proposed framework has been tested in two model villages (MVs) of Punjab, Pakistan. Primary data were collected through household surveys, focus group discussions and expert interviews. A survey with 67 households was conducted for obtaining qualitative data regarding community participation in post-disaster resettlement.

The first MV (Ittehad MV) was resettled by the local NGO, and the second (Basti Meera Mullan) by the provincial government. Results indicate that community participation significantly varied in selected MVs. NGOs have achieved positive realizations due to effective community involvement in resettlement efforts, whereas the governmental approach lacked in proactive community participation.

This framework can be used for other disasters, by refining and incorporating disaster relevant components. This research will be highly useful for disaster managers, private developers and NGOs engaged in resettling disaster-affected population.

The proposed framework can help disaster-affected communities to resettle according to their terms. This can only be attained if affected communities will proactively participate in resettlement planning process.

This original framework is exclusively designed to attain sustainability for post-disaster settlement through community participation.

Introduction: Micro, small, and medium enterprises (MSME) have long been viable in the Indian economy. In the case of post-COVID-19, 20–40% of MSMEs in government can be permanently closed. The state should pay special attention to MSMEs for survival (Min, 2023).

Purpose: This chapter provides a framework for MSMEs to study industry challenges in Punjab and to discuss the conceptual framework and road map for future MSMEs in Punjab.

Need for This Study: The COVID-19 pandemic has drastically impacted the variable economic activities within the world. This study is responsible for explaining the different vulnerable sectors related to small- and medium-sized enterprises. On the other hand, this study is an analytical and descriptive research in nature.

Methodology: A mixed method of data collection has been used in this chapter. The data have been collected by floating a questionnaire to the various entrepreneurs of MSMEs. Secondary data have been collected through the Internet.

Findings: Through this research, we could analyse the MSMEs’ conceptual framework, the challenges they face, and the industrial units’ future roadmap.

Practical Implications: This research is mainly considered a clear explanation of current competition and market access challenges that small- and medium-sized enterprises face. This situation is derived due to the COVID-19 pandemic, so many enterprises are trying to find their exit ways. On the other hand, some MSMEs are trying to focus on the online business market to make some profit and to overcome the loss.

The purpose of this study is to summarize the available pool of literature on service quality to identify different dimensions of service quality in the healthcare industry and understand how it is measured. The study attempts to explore the research gaps in the literature about different service quality dimensions and patient satisfaction.

A systematic literature review process was followed to achieve the objectives of the study. Various inclusion and exclusion criteria were used to select relevant research articles from 2000–2020 for the study, and a total of 100 research articles were selected.

The study identified 41 different dimensions of healthcare service quality measurement and classified these dimensions into four categories, namely servicescape, personnel, hospital administration and patients. It can be concluded that SERVQUAL is the most widely used service quality measurement tool.

The study identified that a majority of the researchers deduced a positive relationship between SERVQUAL dimensions and the quality of healthcare services. The findings of study will assist hospital executives in formulating effective strategies to ensure that patients receive superior quality healthcare services.

The current study focuses on the relationship between total quality management (TQM) and sustainable performance (SP) and examines how TQM practices can facilitate firms' achievement of sustainable performance. Knowledge management (KM), with its four dimensions, i.e. knowledge creation (KCR), knowledge acquisition (KAC), knowledge sharing (KSH) and knowledge application (KAP), is also an essential factor for organizations. Therefore, this study also focuses on the mediating role of KM in the relationship between TQM and sustainable performance.

This study used a survey method to collect data from the managers of 485 manufacturing SMEs working in five major industrial cities in Pakistan. Collected data were analyzed through PLS-SEM with the help of smart-PLS.

The study's findings reveal that TQM practices positively influence the environmental and economic sustainability of the firm. At the same time, there is no evidence that TQM practices positively affect the social sustainability of the firm. Results further elaborate that TQM practices significantly affect all four dimensions of KM. Moreover, KM positively affects the two dimensions of SP, i.e. economic and social sustainability, but surprisingly, the impact of KM on environmental sustainability is not found. Finally, results indicate the significant mediating role of KM between TQM and SP.

This study contributes to bridging research gaps in the literature and advances how TQM, directly and indirectly, helps firms improve sustainable performance via the mediating role of KM.

The purpose of this paper is to examine the effect of non-linear thermal radiation, Joule heating and viscous dissipation on the mixed convection boundary layer flow of MHD nanofluid flow over a thin moving needle.

The equations directing the flow are reduced into ODEs by implementing similarity transformation. The Runge–Kutta–Fehlberg method with a shooting technique was implemented.

Numerical outcomes for the coefficient of skin friction and the rate of heat transfer are tabulated and discussed. Also, the boundary layer thicknesses for flow and temperature fields are addressed with the aid of graphs.

Till now, no numerical study investigated the combined influence of Joule heating, non-linear thermal radiation and viscous dissipation on the mixed convective MHD flow of silver-water nanofluid flow past a thin moving needle. The numerical results for existing work are new and their novelty verified by comparing them with the work published earlier.