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Article
Publication date: 4 November 2021

Thomas Fletcher, Neil Ormerod, Katherine Dashper, James Musgrave, Andrew Bradley and Alan Marvell

This article explores (1) student perceptions and understanding of Events Management; (2) how Events Management is positioned by different UK Higher Education providers through…

Abstract

Purpose

This article explores (1) student perceptions and understanding of Events Management; (2) how Events Management is positioned by different UK Higher Education providers through their online marketing; and (3) the perceived value of an Events Management degree among students.

Design/methodology/approach

A mixed-methods approach, combining an online student questionnaire (n = 524), semi-structured interviews with current first year Events Management students (n = 24) at two UK universities, and website analysis of all Events Management degrees offered in the UK.

Findings

Students demonstrate a lack of knowledge about what Events Management is, what a career in Events Management might entail and the perceived value of an Events Management degree. This suggests the need to reposition Events Management degrees within a broader applied management base. Current course marketing presents a narrow view of Events Management degrees and the narrow vocationally-laden narrative undersells and “over-vocationalises” the subject.

Practical implications

Understanding student perceptions better will help universities market Events Management degrees more effectively and will benefit broader efforts to illustrate the value and credibility of it as a degree subject choice and career. More balanced presentation between the practical and non-practical aspects of the courses in university marketing may help reposition Events Management alongside more readily understood vocational subjects.

Originality/value

This is the first study to examine student perceptions over the credibility of Events Management degrees. It also addresses Park and Park's (2017) observation that reviews of Events Management education and curricula are conspicuously absent from Hospitality and Tourism journals.

Details

International Journal of Event and Festival Management, vol. 13 no. 1
Type: Research Article
ISSN: 1758-2954

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Abstract

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The Value of Design in Retail and Branding
Type: Book
ISBN: 978-1-80071-580-6

Content available
Book part
Publication date: 10 June 2021

Abstract

Details

The Value of Design in Retail and Branding
Type: Book
ISBN: 978-1-80071-580-6

Abstract

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Research in the History of Economic Thought and Methodology: Including a Symposium on Religion, the Scottish Enlightenment, and the Rise of Liberalism
Type: Book
ISBN: 978-1-83549-517-9

Article
Publication date: 1 February 1976

Brian Griffin, Fazlul Alam, Alan Duckworth, Don Revill and Bernard I Palmer

FOR GOOD and ill, most of my first adventures with books—the events that really started me off on the Great Paper Chase—happened thanks to some local library or other. Things…

Abstract

FOR GOOD and ill, most of my first adventures with books—the events that really started me off on the Great Paper Chase—happened thanks to some local library or other. Things really started happening during my twelfth year, when a friend of mine at the Grammar School (I was a ‘Technical Hitch’ myself at the time) lent me a book he had borrowed from the school library: a collection of stories by H G Wells. I've never really been the same since reading that book: for one thing, I've never been able wholly to believe in the Two Cultures controversy. But Wells was my first ‘god’. Searching for my own copy of the stories—shyly, hesitatingly—was like searching for the milk of Paradise.

Details

New Library World, vol. 77 no. 2
Type: Research Article
ISSN: 0307-4803

Article
Publication date: 1 March 2002

William Baker

70

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Reference Reviews, vol. 16 no. 3
Type: Research Article
ISSN: 0950-4125

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Content available
Article
Publication date: 1 September 2005

Chris Armstrong

270

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Program, vol. 39 no. 3
Type: Research Article
ISSN: 0033-0337

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Article
Publication date: 1 April 2017

Yongbeom Hur

This study examined the consequences of training on organizations. With data collected from 464 U.S. law enforcement agencies, training effects were explored in terms of crime…

Abstract

This study examined the consequences of training on organizations. With data collected from 464 U.S. law enforcement agencies, training effects were explored in terms of crime control performance and sworn officers' resignation in regression analysis. According to the findings, training did not significantly improve crime control performance and police officers tended to stay in current organizations when they received a longer training. This study also found that law enforcement agencies in large cities tended to require longer training hours for their police officers.

Details

International Journal of Organization Theory and Behavior, vol. 20 no. 4
Type: Research Article
ISSN: 1093-4537

Content available
Article
Publication date: 1 August 2004

106

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Microelectronics International, vol. 21 no. 2
Type: Research Article
ISSN: 1356-5362

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Article
Publication date: 1 July 1957

OUR fifty‐ninth volume is opened by this issue of the Library World, which has survived longer than any other independent library periodical. Some reflections, which may indeed…

Abstract

OUR fifty‐ninth volume is opened by this issue of the Library World, which has survived longer than any other independent library periodical. Some reflections, which may indeed seem repetitive, seem to be natural in the circumstances. We have a sense of gratitude to the number of readers, who as writers and subscribers have sustained us so long and will we trust continue to do so. From the first we have adhered closely to the thesis that our business was with the conduct of libraries and the activities, even personal ones, of librarians but not with their private affairs. We have endeavoured to initiate and to describe methods many of which are now commonplace in their acceptance. Thus J. D. Brown our founder and first Editor published in this his series on charging systems; Louis Stanley Jast his serial on his own cataloguing methods; Dr. E. A. Baker made known his views on the annotation of books; J. D. Stewart and Berwick Sayers wrote for those pages their study, afterwards published as the book The Card Catalogue—these are a few examples. The lighter forms of librarianship writing may be said to have been initiated in this country in our pages, for example the reports of the Pseudonyms' meetings which, it must be confessed, have a vague relation only to what actually took place at them; and the over‐thirty years' serial, Letters on Our Affairs, initiated in 1913 by one who became a world famous librarian, established, especially in its first decade, this style of critical writing which has had so many imitators.

Details

New Library World, vol. 59 no. 1
Type: Research Article
ISSN: 0307-4803

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